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Honda HR-V Is Now Japan's Best-Selling SUV

Hans April 6, 2015 17:31

Honda has announced that the HR-V has reached a new milestone to become Japan's No.1 selling SUV, with cumulative sales reaching over 120,000 units since its launch in December 2013.

The compact crossover SUV model is sold in Japan as the Vezel and is Honda's fourth global model after the Civic, Accord, and CR-V.

According to data compiled by the Japan Automobile Dealers Association (JADA) Honda sold 100,479 units of the HR-V in 2014.

Over in Malaysia, Honda is also enjoying similarly strong response for the HR-V, having secured over 10,000 bookings for the car within one and a half month after the car's launch in February 2015. 

About Hans

As someone who appreciates cars not just for their horsepower value but also for their cultural significance, he is interested in the art of manufacturing and selling cars just as much as driving them. Prior to swapping spread sheets for a word processor, he spent his previous life in product planning and market research.

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