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Home News Auto News Multi-brand Dealership Giant Porsche Holding Salzburg Takes Over Volkswagen’s Business In Malaysia Multi-brand Dealership Giant Porsche Holding Salzburg Takes Over Volkswagen’s Business In Malaysia Auto News Hans | September 01, 2016 01:56 pm Volkswagen Group Malaysia (VGM) has today officially announced that it will pass the distribution rights of Volkswagen vehicles in Malaysia to the Austria-based automotive retail specialist Porsche Holding Salzburg (PHS). The company will operate in Malaysia under the name Volkswagen Passenger Cars Malaysia (VPCM).Former distributor VGM will still remain active in Malaysia, and will centre its business around the distribution of Audi vehicles as well as its assembly of Volkswagen vehicles in Pekan.In other words, VGM will remove itself from the duties of providing support for sales, marketing and after-sales for Volkswagen vehicles, and concentrate on assembling Volkswagen models at the DRB-Hicom plant in Pekan, before selling the finished vehicles wholesale to PHS. VGM will remain involved in the sales, marketing and after-sales of Audi vehicles in Malaysia.VGM will be operating under a new Managing Director, Mr Jeffrey Dehate with effect from 1st October 2016.Not to be confused with the Germany-based Porsche AG, which manufactures Porsche vehicles like the 911 and the Cayenne, the Austra-based Porsche Holding Salzburg (PSH) is independent from Porsche AG, and focuses only on the retail side of the automotive business.PHS, Porsche AG, and Volkswagen Group share a common history as their origins can be traced back to former chairman Dr. Ferdinand Porsche.It is important to remember when talking about Porsche, there are actually four distinctly different Porsche entities.There’s the Porsche AG that well all know, the maker of the iconic Porsche 911. There’s Porsche Design which makes designer pens and sunglasses, there’s Porsche Engineering that offers their engineering expertise to other car makers, and finally there’s Porsche Holdings which operates automotive dealerships.Porsche Holding was started by Dr. Ferdinand Porsche’s daughter Louise Piech in 1947. Her son Ferdinand Piech was the former chairman of Volkswagen AG. Since 2011, PHS is a 100 percent owned subsidiary of Volkswagen AG.Today, PHS is Europe’s largest multi-brand dealership giant that sells a variety of vehicle brands, including non-Volkswagen Group brands. It is present in 26 markets in Western- and South-eastern Europe, China, and in Columbia and Chile in South America.Helming PSH’s business in Malaysia are VPCM’s two Managing Directors, Mr. Alin Tapalaga (left in the main picture), who oversees the Brand and Human Resource operations, and Mr. Florian Steiner who is responsible for Aftersales, Information Technology and Finance.“VPCM is fully committed to the future growth of the Volkswagen brand amidst the highly competitive automotive landscape in Malaysia. With a strong management team already in place, we endeavor to provide our customers with a complete ownership experience. Customers can also rest assured that we will be increasing the CKD model lineup, and will continue to import CBU models into the country,” says Mr. Tapalaga. VPCM also announced that all new Volkswagen cars purchased after 1-September 2016 will be covered by a 5-year manufacturer backed warranty, replacing the VGM’s previous arrangement of an insurer-backed 5-year extended warranty.“Customer satisfaction remains a priority to us, and we recognize the importance of a strong relationship with our dealer partners in order to achieve this. Together, we will continue to explore new ways to further enhance our customers’ experience,” adds Mr. Steiner.With the reorganization complete, both Volkswagen and Audi can now get on with their long overdue efforts to refresh their product line-up. VPCM has confirmed that it will be launching a new Volkswagen Jetta and the all-new Volkswagen Passat later this year, while Audi Malaysia is expected to introduce the all-new Audi A4 within the next few weeks. ✕ Let's Connect on Whatsapp We protect your personal information in compliance with the PDPA I agree with Carlist.my Terms of Use and Privacy Policy. I agree to receive personalised communication from Carlist.my and its car sellers, business affiliates and partners. Check out the best car deals in town! Prev Next Special offer - call now! days hours Avg. mkt. Why no price is listed? Sometime dealer wants you to contact for the best price. I Why no price is listed? Sometime dealer wants you to contact for the best price. Related Tags volkswagen Print Related News More Than Just A Service Centre - First VW Technical Centre Opens Auto News Hans | June 30, 2015 Since November last year, Volkswagen Group Malaysia have been embarking on several initiatives to improve its customer satisfaction - starting with ... Volkswagen Shows Off 272PS 3-cylinder Engine with Electric Turbocharging Auto News Daniel Wong | June 27, 2015 Last week Audi showed to the world a 600PS TT concept car with an electric turbocharger, dropping hints that the technology onboard is close to ... Volkswagen Budget Car Family Confirmed For 2018 Launch Auto News Gerard | June 29, 2015 The Volkswagen Group plans to launch a new family of budget cars in 2018 which will cost between 8,000 to 11,000 euros (RM33,785 to RM46,455).This ... Volkswagen Malaysia Expands Its IBT Certified Sales Network Auto News Gerard | August 28, 2015 Volkswagen Malaysia announced that 58 of its sales consultants were recently awarded with the International Basic Training (IBT) certification. The ... Comments
Multi-brand Dealership Giant Porsche Holding Salzburg Takes Over Volkswagen’s Business In Malaysia Auto News Hans | September 01, 2016 01:56 pm Volkswagen Group Malaysia (VGM) has today officially announced that it will pass the distribution rights of Volkswagen vehicles in Malaysia to the Austria-based automotive retail specialist Porsche Holding Salzburg (PHS). The company will operate in Malaysia under the name Volkswagen Passenger Cars Malaysia (VPCM).Former distributor VGM will still remain active in Malaysia, and will centre its business around the distribution of Audi vehicles as well as its assembly of Volkswagen vehicles in Pekan.In other words, VGM will remove itself from the duties of providing support for sales, marketing and after-sales for Volkswagen vehicles, and concentrate on assembling Volkswagen models at the DRB-Hicom plant in Pekan, before selling the finished vehicles wholesale to PHS. VGM will remain involved in the sales, marketing and after-sales of Audi vehicles in Malaysia.VGM will be operating under a new Managing Director, Mr Jeffrey Dehate with effect from 1st October 2016.Not to be confused with the Germany-based Porsche AG, which manufactures Porsche vehicles like the 911 and the Cayenne, the Austra-based Porsche Holding Salzburg (PSH) is independent from Porsche AG, and focuses only on the retail side of the automotive business.PHS, Porsche AG, and Volkswagen Group share a common history as their origins can be traced back to former chairman Dr. Ferdinand Porsche.It is important to remember when talking about Porsche, there are actually four distinctly different Porsche entities.There’s the Porsche AG that well all know, the maker of the iconic Porsche 911. There’s Porsche Design which makes designer pens and sunglasses, there’s Porsche Engineering that offers their engineering expertise to other car makers, and finally there’s Porsche Holdings which operates automotive dealerships.Porsche Holding was started by Dr. Ferdinand Porsche’s daughter Louise Piech in 1947. Her son Ferdinand Piech was the former chairman of Volkswagen AG. Since 2011, PHS is a 100 percent owned subsidiary of Volkswagen AG.Today, PHS is Europe’s largest multi-brand dealership giant that sells a variety of vehicle brands, including non-Volkswagen Group brands. It is present in 26 markets in Western- and South-eastern Europe, China, and in Columbia and Chile in South America.Helming PSH’s business in Malaysia are VPCM’s two Managing Directors, Mr. Alin Tapalaga (left in the main picture), who oversees the Brand and Human Resource operations, and Mr. Florian Steiner who is responsible for Aftersales, Information Technology and Finance.“VPCM is fully committed to the future growth of the Volkswagen brand amidst the highly competitive automotive landscape in Malaysia. With a strong management team already in place, we endeavor to provide our customers with a complete ownership experience. Customers can also rest assured that we will be increasing the CKD model lineup, and will continue to import CBU models into the country,” says Mr. Tapalaga. VPCM also announced that all new Volkswagen cars purchased after 1-September 2016 will be covered by a 5-year manufacturer backed warranty, replacing the VGM’s previous arrangement of an insurer-backed 5-year extended warranty.“Customer satisfaction remains a priority to us, and we recognize the importance of a strong relationship with our dealer partners in order to achieve this. Together, we will continue to explore new ways to further enhance our customers’ experience,” adds Mr. Steiner.With the reorganization complete, both Volkswagen and Audi can now get on with their long overdue efforts to refresh their product line-up. VPCM has confirmed that it will be launching a new Volkswagen Jetta and the all-new Volkswagen Passat later this year, while Audi Malaysia is expected to introduce the all-new Audi A4 within the next few weeks. ✕ Let's Connect on Whatsapp We protect your personal information in compliance with the PDPA I agree with Carlist.my Terms of Use and Privacy Policy. I agree to receive personalised communication from Carlist.my and its car sellers, business affiliates and partners. Check out the best car deals in town! Prev Next Special offer - call now! days hours Avg. mkt. Why no price is listed? Sometime dealer wants you to contact for the best price. I Why no price is listed? Sometime dealer wants you to contact for the best price. Related Tags volkswagen
Special offer - call now! days hours Avg. mkt. Why no price is listed? Sometime dealer wants you to contact for the best price. I Why no price is listed? Sometime dealer wants you to contact for the best price.
More Than Just A Service Centre - First VW Technical Centre Opens Auto News Hans | June 30, 2015 Since November last year, Volkswagen Group Malaysia have been embarking on several initiatives to improve its customer satisfaction - starting with ...
Volkswagen Shows Off 272PS 3-cylinder Engine with Electric Turbocharging Auto News Daniel Wong | June 27, 2015 Last week Audi showed to the world a 600PS TT concept car with an electric turbocharger, dropping hints that the technology onboard is close to ...
Volkswagen Budget Car Family Confirmed For 2018 Launch Auto News Gerard | June 29, 2015 The Volkswagen Group plans to launch a new family of budget cars in 2018 which will cost between 8,000 to 11,000 euros (RM33,785 to RM46,455).This ...
Volkswagen Malaysia Expands Its IBT Certified Sales Network Auto News Gerard | August 28, 2015 Volkswagen Malaysia announced that 58 of its sales consultants were recently awarded with the International Basic Training (IBT) certification. The ...