BMW Group Malaysia has rounded off a stellar year in 2019, having delivered a total of 11,567 vehicles across its BMW, MINI and BMW Motorrad brands. The strong sales performance is underscored by the introduction of 32 new model variants, across its three brands, four of which were electrified vehicles.
The BMW brand saw 9,300 new owners in Malaysia last year. This was led by delivery of 2,514 units of the 3 Series, of which over 1,000 were the 330e M Sport. Another key contributor to BMW’s total deliveries in 2019 was the 5 Series which saw over 2,000 new deliveries.
The BMW’s X vehicles charted total deliveries of 3,985 units. The BMW X3 was the highest contributing model with a delivery of 1,354 units, followed closely by the BMW X1 with 1,331 deliveries in 2019. The previous-generation (F15) X5 xDrive40e also contributed another 975 (or around 24 percent) of total deliveries in the BMW X Family, making it the third bestselling BMW X model in 2019, despite the introduction of the G05 X5 in May of 2019.
MINI delivered 1,142 vehicles last year, with the MINI Countryman contributing to more than half of the total deliveries with 685 units.
BMW Motorrad delivered 1,125 motorcycles to new owners. The key contributor to its growth remains the Adventure segment which includes bikes such as the F900 XR and R1250 GS, garnering sales of over 600 units in 2019.
How will BMW fare in 2020? We wait and see.