BMW Group Introduces BMW Group Loyalty+ Mobile App

Auto News

BMW Group Introduces BMW Group Loyalty+ Mobile App

For the tech-savvy among you BMW owners, there is now a neat way to access the privileges associated with the BMW White Card, MINI Black Card, and BMW Excellence Club - entirely on the go. BMW Group Malaysia has launched the BMW Group Loyalty+ app for mobile devices, which among many other things includes seamless integration of e-payment, financing services, and access to luxury events and experiences. 

When customers sign into the app, they are presented with a landing page and a menu from which they can access their loyalty cards or use QR scanning to gain remote access without the need of their physical loyalty cards. The latest updates on privileges and events will also be delivered directly to customers' phones, making it for a hassle free experience. 

Beyond this, customers can also manage their financial information and view their contracts with an easy e-payment system for more convenient transactions courtesy of BMW Group Financial Services Malaysia. There's also a dealer locator function with a map that allows owners to quickly locate their closest dealer and service centre. 

The BMW Group Loyalty+ Mobile App is now available on Apple App Store and Google Play Store.

The BMW Group Malaysia Premium Ownership experience includes:

  • BMW 5-Year Unlimited Mileage Warranty with Free Scheduled Service Program.
  • MINI 4 Years Unlimited Mileage Warranty with Free Scheduled Service.
  • BMW 2-Year/ 24 Month Tyre Warranty Program for its Run Flat Tyre offering and services.
  • Ultimate Protection Program+ (UPP+) courtesy of BMW Financial Services
  • Malaysia and underwritten by Allianz General Insurance Company (Malaysia) Bhd.
  • BMW Roadside Assistance and Accident Hotline.
  • The BMW Group Loyalty+ Mobile App - BMW White Card, MINI Black Card and
  • BMW Excellence Club membership program.
  • BMW and MINI Service Online.




Places more value in how fun a car is to drive than outright performance or luxury. He laments the direction that automotive development is headed in, but grudgingly accepts the logic behind it. Can be commonly found trying to fix yet another problem on his rusty project car.

Related News