The new facility is called Raza Premium Auto, and is the first official representative of the BMW brand in the state of Kelantan. It is located at Lot 493 & 183, Jalan Kuala Krai, Seksyen 20, 15050 Kota Bharu, Kelantan. You may contact them directly via BMW Voice at 1 800 88 3000, Raza Premium Auto at +609-744 5333.
Alan Harris, Managing Director and CEO of BMW Group Malaysia said, “Being the leading premium automaker globally and locally here in Malaysia is much more than just selling and delivering cars. Instead, being committed to introducing new and relevant technologies as well as being responsible to our customers should also be a main priority. Having these values should also be a criteria of being premium.”
The new BMW 4S centre occupies a total built-up space of 7,800 square feet, and will showcase three models in the showroom, and has the capacity of four service bays, a customer lounge area, an Isetta Bar, meeting and discussion rooms, as well as the ability to offer up to three vehicles for test drives at any time.