The three-day exhibition will feature first and foremost, six new vehicles from the BMW Group brands, namely BMW, MINI and BMW Motorrad. Also among the displayed vehicles will be the brand’s landmark concept vehicles for the first time in Asia.
Speaking at the opening ceremony was Alan Harris, Managing Director and CEO of BMW Group Malaysia. “We at BMW have always believed in creating an all-round unforgettable experience for our customers, and we wanted to do so through a space which communicates the heart of the brands we carry. We hope that with the BMW World Malaysia, our valued customers will enjoy a brand experience that is unlike any other,” he said.
Visitors will not only be able to check out the various displays of the BMW Group’s brands, including core models, but will be able to purchase various merchandise of their favourite BMW Group brand as well.
For those curious about the six new cars that were introduced at BMW World Malaysia, they are the:
- BMW 2 Series Active Tourer 218i
- BMW X6
- BMW i8
- F56 MINI John Cooper Works
- New MINI Cooper 5-door
- New locally-assembled MINI Cooper Countryman
Also among the introductions are two new motorcycles from BMW Motorrad:
- BMW S 1000 RR
- BMW R 1200 R
And as for the concepts on display, they are the:
- BMW 328 Hommage
- BMW Concept Roadster (motorcycle)
We have provided a gallery below that gives a glimpse as to what you can expect to see at BMW World Malaysia but trust us, it is infinitely a better experience to be there in person and see the displays up-close and personal.
So what are you waiting for? Direct your browsers over to http://www.bmwworld.com.my/ right now and get your tickets. They are only RM18 a piece (inclusive of GST) and the proceeds from ticket sales are for a charitable cause, channelled to Agathians Shelter.