The IBT includes 15 days of classroom training designed to develop sales competence and to provide knowledge of brand and history, and Volkswagen’s technology. Following the conclusion of this training, the candidates would then be examined which consists of written exam, video analysis, and role plays. They are scored by a panel of judges comprising of the region managers and dealer sales managers.
“At Volkswagen, we are focused in training and development to provide better career opportunity to our employees. We first introduced the IBT certification in 2013 to further enhance the knowledge of our team of sales consultants. Today, we are very proud of our 58 graduates this year and are confident that their learnings will enable them to better serve our customers,” says Volkswagen Group Malaysia managing director Armin Keller.