Proton have open their order books for the upcoming Proton Persona Sedan, scheduled for launch later this month. Bookings fees are set at RM300, refundable in any circumstances.
The indicative price for the all-new Proton Persona - the sedan version of the Proton Iriz; is from RM47,000 to RM61,000 in Peninsular Malaysia and from RM49,000 to RM63,000 in East Malaysia. The Persona will be offered in three variants - Standard, Executive and Premium, with an optional bodykit on all variants.
Six colours are available at the outset - Cotton White, Fire Red, Sterling Silver, Graphite Grey, Quartz Black and a new colour, Carnelian Brown. As an incentive to early birds; Proton are offering a 3-year free service (parts and labour included) as the introductory offer for bookings made by 30 September 2016.
The second generation Proton Persona is powered by a 1.6-Litre VVT engine, offered for the first time with an ECO Driving Indicator. A comprehensive suite of active and passive safety systems - Electronic Stability Control (ESC) with traction control, Hill-hold Assist and Anti-lock Braking System (ABS), have garnered it a 5-Star Asean NCAP rating across all variants.