The Ford Ranger pickup truck continues to prove its popularity in Malaysia, with strong customer demand during Q3 of 2019 driving retail sales up 12 percent from Q2 of 2019.
The solid sales helped the Ford Ranger boost its share of the pickup segment in the third quarter, gaining 1.5 percentage points from the prior quarter to 16.2 percent.
“The Ford Ranger continues to set the benchmark for the segment with its unmatched versatility, advanced technology, safety features, comfort and bold exterior,” said Syed Ahmad Muzri Bin Syed Faiz, Managing Director, Sime Darby Auto ConneXion. “We are proud to continue working with Ford to further enhance our exceptional Ranger customer and ownership experience.”
The Ranger’s proves popular with the pickup truck of customers in Malaysia who appreciate a vehicle that complements both work demands and customer’s lifestyles.
In addition to strong sales, the Ranger has also garnered numerous local automotive industry awards including the ‘2019 Malaysia Pick-Up Truck of the Year’ at the Frost & Sullivan Asia Pacific Best Practices Awards, and ‘Pickup Truck of the Year’ at the Carlist.my People’s Choice Awards & Editors’ Choice Awards 2018.